Today · 15% no-show
4.8 no-shows a day
$192 lost every day, $70,080 a year.
Free tool · Updates as you move a slider
No-Show Cost Calculator
Discover how much revenue your club loses to no-shows every year - and how much you could recover with automated booking management.
Your Club Details
4
11020
$40
$10$60$120
8
2816
15%
5%15%30%
Industry average: 10-20%. Clubs without prepayment or reminders often see 20%+.
Clubs running these numbers on Book & Go
Your day, in bookings
The squares are bookings. Orange ones never show up.
A sample of your day at your no-show rate, next to the same day with automated reminders, prepayment and waitlist backfill.
With Book & Go · 5%
1.6 no-shows a day
$64 lost per day, $23,360 a year.
Total Revenue Recovered Per Year
+$46,720
That's 67% fewer no-shows with automated reminders, online prepayment, and waitlist backfill.
FAQ
Frequently Asked Questions
How does automated booking reduce no-shows?
Three mechanisms work together: (1) automated SMS/push reminders 24h and 2h before the booking, (2) online prepayment that creates financial commitment, and (3) waitlist backfill that automatically offers cancelled slots to the next player in line.
Is 5% a realistic no-show rate with automation?
Yes. Clubs using Book & Go with prepayment enabled typically see no-show rates of 3-7%. The combination of financial commitment and automated reminders is extremely effective at ensuring players show up or cancel in time.
What about members who have legitimate cancellations?
Book & Go allows configurable cancellation policies (e.g., free cancellation up to 12h before). When someone cancels, the slot is automatically offered to your waitlist, so revenue is still captured. It's a win-win.