Your Own Branded Pickleball App
22 million pickleball players in the US deserve a premium experience. Give your facility its own branded app — court booking, leagues, ratings, and more. Zero commissions.
22M+
US Pickleball Players
158%
Growth Since 2020
0%
Commission on Bookings
<2 wks
Time to Launch
Your Facility. Your App. Their Phone.
Imagine your members opening YOUR pickleball app every time they want to book a court, check open play, or register for a tournament.
Court Booking
Your Branded Home Screen
Tournaments & Leagues
Built for Pickleball Facilities
Every feature designed for how pickleball facilities actually operate — open play, leagues, lessons, and everything in between.
Your Branded Pickleball App
Your facility name and logo on the App Store. Members search for YOUR brand — not a marketplace. Build brand loyalty from the first download.
Court Booking System
Real-time availability for all your pickleball courts. Open play sessions, reserved courts, peak/off-peak pricing, and automatic confirmations.
League & Tournament Management
Run round robins, ladder leagues, and elimination brackets. Auto-generate draws, track scores, and publish live standings to keep players coming back.
Player Ratings & Rankings
Built-in skill rating system so players can find matches at their level. Track progression, display leaderboards, and foster healthy competition.
Lesson & Clinic Booking
Let players book private lessons, group clinics, and beginner programs directly through the app. Coaches manage their own schedules.
Payments & Memberships
Stripe integration, membership tiers, punch cards, and in-app wallet. Every dollar goes to your bank — we never take a commission.
White-Label vs Marketplace vs Custom Dev
You have three options for a pickleball booking app. Here is how they stack up.
| Feature | White-Label (Book & Go) | Marketplace (Playtomic, etc.) | Custom Dev ($50K-$200K) |
|---|---|---|---|
| Your Brand on App Store | ✓ | ✗ | ✓ |
| Zero Commission on Bookings | ✓ | ✗ | ✓ |
| Launch in Under 2 Weeks | ✓ | ✓ | ✗ |
| Own Your Member Data | ✓ | ✗ | ✓ |
| Tournament & League System | ✓ | ✗ | ✗ |
| Player Rating System | ✓ | ✗ | ✗ |
| Ongoing Updates & Support | ✓ | ✓ | ✗ |
| No $50K+ Upfront Cost | ✓ | ✓ | ✗ |
| Integrated POS System | ✓ | ✗ | ✗ |
| Multi-Location Support | ✓ | ✓ | ✗ |
Custom development gives you a branded app but costs $50K-$200K upfront, takes 6-12 months, and requires ongoing developer hires for maintenance. Book & Go gives you the same result in 2 weeks with zero upfront cost.
The ROI of Owning Your App
Stop paying commissions. Start building a brand. Here is why the smartest pickleball facilities own their tech.
Own Your Members' Data
On marketplace platforms, the platform owns the relationship. With your branded app, you build a direct line to every member — email, push notifications, in-app messaging. Your CRM, your rules.
Zero Commissions, Ever
Marketplace platforms take 10-20% of every booking. With 10 courts averaging 8 bookings/day at $40/hour, that is $11,680/month going to a middleman. Keep 100% with your branded app.
Build a Brand That Lasts
When members open "Playtomic" to book, they see your competitors. When they open YOUR app, they see only you. Brand loyalty starts at the home screen.
Higher Member Retention
Clubs with branded apps see 35% higher retention rates. Push notifications for open play, tournament reminders, and loyalty programs keep members engaged and coming back.
The Math is Simple
A 10-court facility averaging 8 bookings/day at $40/hour loses $11,680/month in marketplace commissions. Your branded Book & Go app pays for itself from day one.
“We looked at CourtReserve and Playtomic, but neither let us build a real brand. With Book & Go, our members download the Pickle Park app — not some marketplace. That brand recognition is priceless in a market this competitive.”
Pickle Park
Pickleball Facility · United States
Frequently Asked Questions
Common questions about white-label pickleball apps.
Why do I need a branded pickleball app instead of using CourtReserve or Playtomic?
Marketplace platforms list you alongside competitors, take commissions on every booking, and own the relationship with your members. A branded app puts YOUR facility front and center. Members download YOUR app, you keep 100% of revenue, and you own all member data for marketing and retention.
Can I manage open play sessions through the app?
Absolutely. You can set up open play time slots, allow drop-in registrations, manage court rotations, and even set skill-level filters so players find the right matches. Members see available open play sessions and join with one tap.
How does the player rating system work?
Our built-in ELO-based rating system tracks match results and adjusts player ratings automatically. Players can see their ranking, track progression over time, and find opponents at their skill level. It works for both competitive and recreational play.
What about existing members? Can we migrate data?
Yes. We handle data migration from most existing systems including CourtReserve, Court Reserve, and spreadsheets. Member profiles, booking history, and membership status can all be imported.
Do you support outdoor and indoor pickleball facilities?
Yes. Our system handles court types, surface specifications, indoor/outdoor designations, and weather-related booking rules. You can set different pricing and availability for each court type.
How much does a white-label pickleball app cost?
We offer a simple monthly subscription with no upfront development costs and zero per-booking commissions. The ROI is immediate — if you are currently paying marketplace commissions, your branded app pays for itself. Schedule a demo for a custom quote.
Ready to Launch Your Pickleball App?
22 million players are looking for courts. Make sure they find yours — not your competitor's.