Your Own Branded Fitness App
Compete with the big gym chains. Launch your own branded fitness app with class booking, PT scheduling, membership management, and POS — all under your brand. Zero commissions, flat pricing.
$96B
US Fitness Market
65M+
US Gym Members
0%
Commission on Bookings
<2 wks
Time to Launch
Why Gyms Are Switching from Virtuagym, Glofox & Mindbody
The incumbents charge too much, brand too little, and lock you into their ecosystem. There is a better way.
vs. Virtuagym
Their Approach
Per-member pricing that scales your costs as you grow. Generic app shell with limited branding. 3-6 month setup timelines.
Book & Go Advantage
Flat monthly pricing regardless of member count. Fully branded app with YOUR name on the App Store. Live in under 2 weeks.
vs. Glofox
Their Approach
Expensive onboarding fees. App published under Glofox developer account. Limited customization of the member experience.
Book & Go Advantage
Zero onboarding fees. App published under YOUR developer account. Full control over branding, features, and member experience.
vs. Mindbody
Their Approach
Members search "Mindbody" to find your gym — they see your competitors. High monthly fees. Commission-based marketplace model.
Book & Go Advantage
Members download YOUR app. No marketplace. No competitors listed. Zero commissions on any booking.
Everything Your Gym Needs
Class booking, PT scheduling, membership management, payments, and POS — all in one branded app.
Your Branded Fitness App
Your gym name on the App Store. Members download YOUR app — not Mindbody, not ClassPass. Build brand loyalty from the first download.
Class Scheduling & Booking
Yoga, HIIT, spin, CrossFit — manage unlimited class types with capacity limits, waitlists, and recurring schedules. Members book with one tap.
Personal Training Booking
Trainers manage their own availability. Members browse, book, and pay for PT sessions directly through the app. You set the commission split.
Membership Management
Unlimited tiers — monthly, annual, class packs, drop-ins. Automated renewals, freeze/cancel workflows, and family plans.
Payments & POS
Stripe integration for recurring billing. In-app purchases for supplements, merch, and smoothies. Full POS for your front desk.
Member Engagement & Analytics
Push notifications, attendance tracking, workout streaks, and retention analytics. Know which members are at risk before they cancel.
Feature Comparison
See how Book & Go stacks up against the fitness industry incumbents.
| Feature | Book & Go | Virtuagym | Glofox |
|---|---|---|---|
| Your Brand on App Store | ✓ | ✗ | ✗ |
| Zero Commission on Bookings | ✓ | ✓ | ✓ |
| No Per-Member Pricing | ✓ | ✗ | ✗ |
| Launch in Under 2 Weeks | ✓ | ✗ | ✗ |
| Own Your App Store Listing | ✓ | ✗ | ✗ |
| Dedicated Account Manager | ✓ | ✗ | ✗ |
| Class Scheduling | ✓ | ✓ | ✓ |
| PT Booking | ✓ | ✓ | ✓ |
| Integrated POS System | ✓ | ✗ | ✗ |
| Multi-Sport Support | ✓ | ✗ | ✗ |
“We switched from Virtuagym because they were charging us per member and the app never felt like ours. With Book & Go, our members download the '700 Fitness' app — our brand, our experience. And the flat pricing means we actually save money as we grow.”
700 Padel & Fitness
Fitness & Padel Club · Middle East
Frequently Asked Questions
Common questions about white-label fitness and gym apps.
How is Book & Go different from Virtuagym or Glofox?
Virtuagym and Glofox charge per-member pricing that gets expensive as you grow, and their apps are published under their developer accounts — not yours. Book & Go offers flat monthly pricing, your app is published under YOUR App Store account with YOUR brand, and we include a dedicated account manager. Plus, if you also have courts (tennis, padel, pickleball), our multi-sport support handles everything in one app.
Can I manage group classes with capacity limits and waitlists?
Yes. Set capacity per class, enable waitlists with automatic promotion when spots open, restrict classes to certain membership tiers, and allow members to cancel up to a configurable cutoff time. Recurring class schedules can be set up once and run indefinitely.
What if my gym also has tennis or padel courts?
Perfect — that is actually where Book & Go excels. Unlike Virtuagym or Glofox which only handle fitness, our platform manages courts, classes, memberships, and trainers all in one app. Check our multi-sport white-label page for details.
Do you charge per-member fees?
No. Our pricing is a flat monthly subscription regardless of how many members you have. Whether you have 200 or 20,000 members, your monthly cost stays the same. No per-member fees, no booking commissions, no hidden costs.
Can trainers manage their own availability and bookings?
Yes. Each personal trainer gets their own dashboard to set availability, view upcoming sessions, and track earnings. Members see available PT slots in the app and book directly. You configure the revenue split between the gym and trainers.
How do you handle membership freezes and cancellations?
Built-in freeze and cancellation workflows with configurable rules — minimum commitment periods, freeze limits, cancellation notice periods, and pro-rated refunds. Members can request changes through the app, and your staff approves or denies from the back-office.
Ready to Launch Your Branded Fitness App?
Stop paying per-member fees. Stop being listed on marketplaces. Own your brand.